5 Ways To Grow Your Email List

Happy Sunday, Creators!

Another week of tinkering, building, and launching in the books.

In this week’s newsletter, we cover:

  • How to Build Your Email List

  • The Minimalist Entrepreneur Book Giveaway

  • Five Ways Digital Artists Make Money Online

  • SEO Tips for Gumroad Products

Let's do this!


5 Ways To Grow Your Email List

When we talk about building a deeper relationship with our audience, email marketing comes to mind. And for creators, it’s vital. Not only to develop deeper relationships, but to generate more revenue as well.

According to HubSpot, “email generates $42 for every $1 spent.” That’s a whopping 4,200% ROI.

So in these 5 tips, we’re going to break down how you can use Gumroad to build your email list:

  1. Create An Email Course

Email courses are phenomenal for establishing creators as thought leaders within a specific domain. To create an effective email course, find one specific problem your audience faces and develop a series of emails that solve that problem. You can create and offer your email course with Gumroad Workflows.

  1. Package Your Blog Articles Into eBooks

Take your best-performing articles and package them as free eBooks. You can scale this by creating an eBook template based on the article. Then offer the eBooks as a content upgrade to your blog articles.

  1. Start A Free Newsletter

Newsletters are one of the best ways to build affinity and credibility with your audience. They’re also one of the most effective ways to build your email list. Find a unique angle within your domain, select a theme, and develop a consistent publishing schedule. Your newsletter will also act as a bridge for when you launch your paid products.

  1. Co-Create A Lead Magnet

Partnering with other creators relative to your domain is a great way to build your audience. And co-creating lead magnets with other creators is an underutilized way to build your email list. The lead magnet can center around one subject and offer two different perspectives. This way, both creators are exposed to new audiences.

  1. Run A Giveaway

Giveaways are a great way to build an email audience of individuals interested in the products or services you offer. Offer your product as the prize and make the giveaway time-sensitive. This will create a sense of urgency and generate more awareness for you or your brand.


What’s Happening In The Creator Economy

  • How to generate an income as a Gumroad affiliate 

  • How to create online daily with Ev Chapman

  • If you want to be an entrepreneur, do this

  • Daniel Vassallo’s framework to building his desired lifestyle

  • Want to be a guest on the Gumroad podcast? Apply here


Sahil Is Giving Away 100 Copies Of The Minimalist Entrepreneur

Want a proven roadmap that will help you build a profitable and sustainable business?

It doesn’t matter which stage of your business-building journey you are in, The Minimalist Entrepreneur will provide the necessary steps to help you along your path to success.

You will learn:

  • Why you should become a creator before an entrepreneur

  • How to build a profitable business at all costs

  • Why you should build your business on the foundation of community

  • How to get your first hundred customers

  • How to build a manual valuable process

  • And so much more

To help entrepreneurs succeed, our CEO, Sahil Lavingia, is giving away 100 copies of his new book, The Minimalist Entrepreneur.

Enter the giveaway here.


Building Without Permission

The best creators tinker, build and launch, and consistently repeat this process.

James Traf launched an iOS icon pack that has generated over $400,000 and is now building Super which generates $36,000 in monthly recurring revenue.

In this episode of The Gumroad Podcast, Justin and James discuss:

  • Why you should make something that is uniquely yours 

  • How to create value that can’t be replicated

  • How to build a successful business

  • His creative principles

  • NFTs

  • And much more

You can listen to the full episode here or watch the discussion here.


Five Ways Digital Artists Make Money Online

In the past ten years, over 50 million creators have joined the creator economy.

This has created an influx of digital artists breaking the stereotype of the “starving artist.”

Because, unlike physical art, in the digital world, your art can scale.

Jack Butcher describes it as “building once and selling twice.”

To help you thrive as a digital artist, we created the ultimate guide to help you make money online.

You will learn:

  • What a digital artist is

  • How to earn money from digital art

  • How to price your digital art

  • How to balance creating and selling your digital art

  • And much more

You can read the full article here.


SEO Tips For Your Gumroad Products

More than featuring your product on Gumroad’s Discover, we also want your products to rank high on Google and other search engines.

Join our community, and read through these SEO tips to optimize your product page, get more eyes on your products, and generate more sales.

Until Next Sunday,

The Gumroad Team